achen's latest updates (page 2)
Virtual goods: Who will be the Amazon.com of virtual item sales?
Web 2.0 + games As I've previously written about, I'm hugely fascinated in the use of virtual goods to monetize social web properties. In particular, there's an increasing intersection of games and social websites as well as the people who...
How to start a professional blog: 10 tips for new bloggers
Starting from scratch I started my professional blog in late 2006 as I was packing my bags and moving from Seattle to San Francisco. In the first month, I was pleasantly surprised to see a couple ex-coworkers subscribe via e-mail,...
7 ideas for billion dollar companies in the online ads
Given my previous Debbie Downer post on the advertising industry in a recession, I wanted to outline a couple major opportunities in the ad industry where huge companies could be built. This is a summary of many discussions that already...
Poll results for user acquisition: Viral, SEO, word-of-mouth, or other?
Recent poll I recently had a poll on user acquisition and where people are putting their efforts. To summarize, most everyone put their focus on word-of-mouth and blogs, whereas less (more)...
Quick link - NYT article on a "wow" product
This recent article on the NYT discusses the site CriminalSearches.com called If You Run a Red Light, Will Everyone Know? After playing around with CriminalSearches for a couple minutes, I'm honestly wow'ed by how much data is in there. Basically...
Google Analytics report for top referrers to Futuristic Play
I have a Google Analytics report on my top referrers (and search keywords) mailed to me on a weekly basis, and I thought I'd share the results below. Note that this is visitor-only traffic, and doesn't include RSS feed readership....
50+ essays on viral marketing, social network monetization, product design and more
I finally decided to make a page listing all the reasonable essays I've written over the last 2 years on one page, which you can find here. For the lazy folks, here's a snapshot of the essays as of today...
POLL: Where do you put most of your effort, for user acquisition?
When it comes to acquiring users, where do you put most of your effort? ( polls)
Google AdSense FAIL
That's funny: From the incredibly funny FAIL blog. (unsurprisingly, run by the same guys that run ICanHazCheezburger)
AdAge article on agency perspectives of online versus traditional advertising
Around the bay area, I hear a lot of derogatory comments about brand advertisers and agencies about how they just "don't get it," how "TV is dead," and other assertions. That may be true one day, but the traditional market...
